Ray White Swan Hill

Real Estate Marketing & Technology
Prepared for Cameron Smits
Ray White Swan Hill, Victoria
Your market. Your leads. Your brand.
Section 1

The proposal

Three priorities behind this proposal

01
More listings
02
Stronger visibility in your market
03
An edge over the competition


The ecosystem
One connected engine, every product feeding the next
The Redigi Engine sits at the centre. Each product is the engine pointed at a specific outcome. Everything you do feeds the ecosystem, which makes the next thing perform better.
The Redigi Engine Seller Finder Seller Warm-Up Trust Builder Always Visible Interactive Listings Vendor Reporting Agent Marketing Kit
The Redigi Engine chat automation · audience capture · retargeting · AI learning, all underneath your brand

Redigi in 30 seconds

Listing more property, more often, comes down to three things. Finding sellers before competitors do. Staying visible while they decide. Walking into the appraisal with proof that wins the pitch.

Real Estate Marketing & Technology is the layer that does all three. It runs alongside your portal advertising, working from first interest through to signed listing.

The commercial model is simple. The office pays a flat monthly subscription. Each listing is paid by its vendor through their VPA. Ad spend and GST are bundled into both.


What's included

The engine that runs underneath, the modules that ride on top, and the kits that make your work easier. Hover any module name for the full description.

The Redigi Engine
Chat capture, retargeting and AI learning - always running across Facebook and Instagram, smarter with every listing.
Includes: Vendor Reporting · Agent Marketing Kit
Interactive Listings
Done-for-you per-listing campaigns - Sneak Peeks pre-launch, Sold celebrations after sale. Each campaign compounds the next, funded through vendor VPA.

Office subscription stays flat regardless of listing volume. Per-listing fees flow through each vendor's VPA.


Going further

Three optional modules layer onto the essentials, each making the next listing easier.

Trust Buildergoing further
Co-created brand content across the year - solds campaigns, testimonials, market commentary. Drip-fed to the community to build reputation in the territory.
Seller Warm-Upgoing further
Email and chat nurture for Seller Finder leads. Warms them from curious to appraisal-ready while you focus on the listings already in.
Office Showcasegoing further
Extra office-page content beyond your listings - other agents, commercial, rentals and a weekly Sold post that captures seller intent.

Where we'd start
Seller Finder + Always Visible

Always Visible builds your community of locals already engaged with the brand. Seller Finder draws its highest-intent leads from that same engaged community. Each one makes the other stronger over time. The "going further" modules layer on top once this pair is humming.

Section 2

Your situation and the opportunity

Ray White Swan Hill is performing at the top of the network.

  • 119 properties sold across the office last 12 months at $506k average - $60.3m total value
  • You personally sold 108 of them at $55.7m - 91% of the office's volume runs through you
  • 2024/25 Chairman's Elite - one of just 16 individual agents across the entire Ray White Victoria | Tasmania network
  • 2024/25 Premier Business Leader for the office; RateMyAgent Suburb Winner Swan Hill four of the last five years
  • 4.7 stars across 71 reviews; the day-to-day is running cleanly

The proposal builds on top of all of that. Same hands behind the work, more horsepower under the hood.

Section 3

What it costs

Two separate buckets - one's yours, one's the vendor's.

Bucket 1
YOU pay
$397.60/month
Subscription · founding rate locked (20% off $497)
  • The Redigi Engine
  • Modules you choose (Seller Finder, Always Visible, etc.)
  • Agent Marketing Kit
  • Vendor Reporting Kit format
  • Direct debit, monthly
  • Founding rate locked
  • Founding clients month-to-month
separate
Bucket 2
VENDOR pays via VPA
$350/listing
Per-listing activation · ad spend included
  • Sneak Peek campaign
  • Full Release / VIP / Off-Market / Pre-Launch / Sold celebration
  • Listing-specific dark ads
  • Per-listing vendor reporting kit
  • On their VPA, like other VPA items
  • Recovered through your standard process
  • Vendor decision per listing
Signing this proposal commits you to Bucket 1 only · Bucket 2 is a vendor decision on each listing.

Every module and what it costs

Everything in Section 1, with prices. The Engine + Interactive Listings together are the foundation. Highly-recommended and going-further modules each layer on top.

The Redigi Engine
$497$397.60/monthfounding rate
Subscription. Inc-GST. Locked while continuous.
Includes: Vendor Reporting · Agent Marketing Kit
Interactive Listings
$350/listing
Inc-GST. Ad spend included. Paid by the vendor through their VPA, never your subscription.
Search Presence (Google Business) Foundation-client gift
normally $99/mo included at no charge
Keeps your office visible when locals search Google. Gifted to every foundation client.

Going further

Trust Buildergoing further
$1,500/month
Inc-GST. Ad spend included.
Pair with Office Showcase to save $300/mo
Seller Warm-Upgoing further
$297/month
Inc-GST. Email and chat nurture only, no ad spend.
Office Showcasegoing further
$1,500/month
Inc-GST. Ad spend included.
Pair with Trust Builder to save $300/mo

All prices include GST. Subscription modules are billed monthly by direct debit. Per-listing fees flow through each vendor's VPA, never through your subscription.


What this looks like at your volume

Your office subscription is flat. Each vendor pays a fixed per-listing fee on their VPA. Buying credits in advance saves your office money on what it pays Redigi. Slide to see what your monthly looks like.

Project your monthly costs
Engine subscription (founding rate, flat each month) ✓ GST included $397.60/mo
At your volume
The slider auto-recommends the right credit pack so the per-listing cost falls as your volume rises.
Listings per month 12
12-pack tier · save $25 per listing
048121620
Vendor pays
On each vendor’s VPA, every time
$350/listing

Always $350 to the vendor, no matter which pack the office buys. Pack discounts are the office’s saving for buying credits ahead.

Quiet month? Credits roll over month to month. Busy month? Top up at $350/listing or step up to a 20-pack. Credits last 12 months from purchase.
Recommended at 12 listings
12-pack monthly
✓ Ad spend and GST included
Pack cost $3,900/mo
Your saving $25/listing
This month at 12 listings $300 saved
AI learning compounds across the whole portfolio · chat, capture, retargeting and every module wired into one engine.
Section 4

How it works for you

How it compounds
the engine for more listings · how it compounds The flywheel Compounding each cycle stronger You run a listing campaign Sneak Peek + Interactive Listings Audience pool grows each captured lead stays warm Vendor pitches land stronger named prospects in your hands More listings come in Seller Finder reaches sellers The Redigi Engine each cycle stronger than the last · underneath your brand
A month, in rhythm
What runs when, across a typical month under Redigi Tech
Week 1
Week 2
Week 3
Week 4
Always Visible
Continuous · office’s current listings, every day
Seller Finder
Continuous · new sellers landing into your ecosystem
Interactive Listings
Sneak Peek · Listing A
Sold · Listing A
Sneak Peek · Listing B
Sold · Listing B
Always Visible keeps your community warm every day. Seller Finder brings new sellers into the same ecosystem. Interactive Listings campaigns drop into that warmed community - Sneak Peeks pre-launch, Sold celebrations post-sale. The pair runs underneath; the per-listing bursts ride on top.

Where it runs

In your voice, on your brand
Where the engine actually runs
Redigi installs into places you already own. Your audience never sees the wiring, they just see you.
The visible surface · what your audience sees
Office brand
Ray White Swan Hill’s Facebook + Instagram
  • Sneak Peeks on the timeline
  • Always Visible carousels
  • Sold celebrations
  • DM conversations and captured leads
Targeted feeds
Seller Finder ads + lead tools
  • Ads in homeowners' feeds
  • Price checks · home value estimates
  • Appraisal request forms
  • Leads land in Redigi Tech
Where leads convert
Email · chat
  • Email + chat nurture for captured leads
  • Appraisal request forms landing in your inbox and calendar
  • Chat continuations from social, smart-handover ready
Local search
Google · rising in local search
  • Fresh posts from every listing, sold and update
  • Each post is a freshness signal Google rewards
  • Lifts Ray White Swan Hill higher when locals search
  • Compounds week over week, no extra work for you
✓ Foundation-client gift normally $99/mo
All powered by
The substrate · always running underneath
The Redigi Engine
Chat Automation Audience Capture Retargeting Nurture Sequences Reporting Platform Agent Marketing Kit AI Learning
The Redigi Engine chat automation · audience capture · retargeting · AI learning, all underneath your brand

A listing's flow over time

A listing’s flow over time
From pre-launch to long tail
Day −7
Pre-launch
  • Sneak Peek post on the office page
  • Engaged community messages privately
  • Dark ads grow your engaged community
Day 0
Listing live
  • On the major portals
  • A private list of named enquiries already in your hands
  • Full Release content rolls into Always Visible and Google Business
Days 0+
Mid-campaign
  • Chat Retargeting follows up via DMs with anyone who engaged
  • Interactive Listings campaign rolls through its multi-stage flow
  • Vendor reporting kit in your hands at touchpoints
Months 1-9
Long tail
  • Captured leads stay in the ecosystem
  • Some convert on the next property, nine months on
  • The pool feeds the next listing’s campaign
The ecosystem compounds across listings · captured leads stay warm for the next.
The Redigi Engine chat automation · audience capture · retargeting · AI learning, all underneath your brand

Why it compounds

Each listing campaign feeds the ecosystem. The ecosystem grows. The next vendor pitch lands stronger because you walk in with named prospects from previous campaigns and community DMs to show. More listings come in - some from sellers who've been watching your work for months, activated by Seller Finder and Chat Retargeting when they're ready to talk. Those listings feed the ecosystem again.

That's the flywheel. Each cycle stronger than the last.

The compounding doesn't require more from you each month. The ecosystem grows whether or not you actively work it. The captured leads stay warm whether or not you check in on them. The engine keeps turning while you sleep.


How they fit together

Each module is the engine pointed at a specific outcome. The engine itself stays the same.

The seller pipeline:

  • Seller Finder finds homeowners thinking about selling - before competitors know they're thinking about it.
  • Seller Warm-Up keeps them warm with helpful market content while they decide.
  • Trust Builder makes sure they already know and trust you by the time they're ready to talk.

The listing activation:

  • Interactive Listings markets each property when it comes in - and the buzz pulls the next vendor in.
  • Always Visible keeps Ray White Swan Hill's current listings in front of the engaged community continuously, feeding the retargeting pool that powers the next Interactive Listings campaign.
4.1

Vendor reporting

Three things your reporting earns
the engine for more listings · vendor reporting that does its job Three things your reporting earns for you For the vendor in your lounge room right now while their listing's running what they paid for, working · people saw the listing · people actually wanted it named prospects who messaged with detail · reach across your market and the people who watch it For the vendor you'll meet next the appraisal-winning evidence named prospects in your hands from previous campaigns · community DMs to show the detail that turns "tell me about your marketing" into "yes, I'll sign with you" For your year ahead what grows while you sleep ecosystem compounding · community presence growing across months standing in your patch building · pipeline filling quietly between listings

Vendor reporting that does its job.

The story leads with engagement, not reach alone. Each number represents someone who actually engaged with property in your market - locals, plus the interstate owners, tree-changers and market followers who watch this patch from elsewhere.


What your reporting earns you - now, next, and across the year

Right now
Live, in your hand
Real people, real engagement, real names.
While their listing’s running, this is what they see in your hands. Reach across your market, named prospects who messaged you privately, audience growth from their property.
For your next appraisal
Evidence that wins the listing
It’s not a slide deck. It’s evidence.
The named prospects, the community DMs, the captured leads · the detail that turns “tell me about your marketing” into “yes, I’ll sign with you”.
Across the year
What grows while you sleep
Standing in your patch, accumulating.
Audience pool compounding. Community presence growing month over month. Pipeline filling quietly between listings.

A typical view inside a Sneak Peek campaign

  • Reach to people who could buy or sell in your market
  • Click-throughs, engagement rates, traffic sources - presented with context
  • Names (and often phone numbers) of people who messaged you privately with detail
  • The community DM count - how many in your engaged audience messaged about this listing, by name
  • Audience growth from this listing - how many new people came into your engaged pool

Two kinds of numbers in your vendor reporting

The wide view
18,400
relevant people shown your listing
locals, interstate watchers, tree-changers, market followers (not everybody in Australia)
Best for visibility
The deep view
47
people who privately messaged you, by name
people who actively enquired - asked publicly, then confirmed privately they wanted the property details
Best for prospects
Two numbers, two stories · both from the same vendor reporting kit. The reach figure speaks to the visibility your vendor cares about. The named prospects figure speaks to the prospects your vendor will sign on the back of.

What you receive

  • A vendor reporting kit, branded to your office - generated per listing, delivered at the moments the conversation matters: pre-launch, during the Sneak Peek window, at offer stage.
  • A live dashboard for you - available on your phone for the lounge-room moment when a vendor asks "show me how the campaign's tracking".
  • A monthly office summary (when the office subscription is active) - audience growth across listings and your office's standing across the territory.
Section 5

Product details

What each piece actually is, what it does for you, and what's in the price - so you know exactly what you're ticking on (or off).


The Redigi Engine

The substrate. Mandatory. Everything else runs on this.

The Engine is the always-on infrastructure that makes the rest possible. It runs whether you're in a busy month or a quiet one - keeping every part of the system warm so each campaign performs better than the last.

What's in it:

  • Chat automation across Facebook and Instagram - trigger keywords, DM flows, private one-to-one messaging on the posts that need it
  • Audience capture - every person who engages or messages joins your ecosystem, growing campaign over campaign
  • Retargeting infrastructure - your dedicated pixel firing, audiences building, organic chat automations qualifying intent through DMs, every website visitor warming for the next campaign. We exclusively manage your pixel so the data stays clean.
  • Nurture sequences - captured leads stay warm in the background, even between listings
  • Reporting platform - the live dashboard your vendor sees in your hands, plus all the data behind it
  • Agent Marketing Kit - branded templates and assets for vendor pitches and team comms
  • ChatLite - a DIY trigger-keyword option for listing posts you write yourself, no per-listing fee

Smart handover. When a chat hits a point where it needs you - an initial seller enquiry, a buyer with serious questions, anything that calls for a human - you get a direct link straight to that conversation. Step in mid-thread, keep the relationship warm. The handover is part of the automation, not a leak from it.

Smart handover, in action
A real conversation flow · AI handles the routine, you step in when it matters
9:41 Messenger · Cameron Smits
via comment on a Sneak Peek post
PEEK
Bot replies in < 60 seconds
Hi! Thanks for asking about 6 Hawdon Court, Swan Hill. Here’s the early access pack 👇
6 Hawdon Court, Swan Hill
3 bed · 2 bath · 612m²
Want me to keep you in the loop as new info drops?
Yes please! Quick q - is the back fence shared with #6?
Smart handover
Question outside the bot’s scope. Cameron, this one’s yours - the full conversation lands in your inbox so you can pick up where the bot left off.
Cameron Smits
Hi! Yes the back fence is shared with #6 - I checked with the vendor. Happy to chat through the boundary detail. When’s good for a quick call?
The bot sends details, captures intent and keeps the conversation warm. The moment a question needs a human, you get a direct link to the live thread - no lost momentum.

Why it's mandatory. Without the substrate running, the ecosystem degrades, the retargeting goes cold, the chatbot stops responding to anyone messaging you, and every new listing has to start from scratch. The Engine is what compounds the work.

$497/mo standard · $397.60/mo at your founding rate.


Vendor Reporting kit (included in Engine)

The appraisal-changing detail. Included in your Engine subscription.

Every listing generates a kit you can put in front of the vendor - a complete record of what the campaign produced. Unlike portal stats (which show generic reach numbers nobody can act on), the Vendor Reporting kit shows the named human beings who engaged with the listing.

What the vendor sees:

  • Named prospects - first names of every person who privately enquired about their property, not just anonymous reach numbers
  • Community DMs - the actual messages from interested locals (with permission), so the vendor can see real conversations happening
  • Audience growth - how the listing has expanded your reach into the local community
  • Engagement timeline - when interest peaked, when buzz was hottest, what content drove the most response
  • Sneak Peek and Full Release performance - distinct stats per phase so you can show what each stage produced

When you use it:

  • At the appraisal - showing prospective vendors what your reporting looks like changes how they perceive you. They see this and they want it.
  • Mid-campaign - vendor progress meetings get a tangible artefact rather than a verbal "yeah it's going well"
  • Post-listing - debriefs and testimonials based on real numbers

Why it matters. Most agents talk reach and impressions. Redigi clients show vendors this wide view along with the deeper view of enquiries - named people in their community asking questions. That detail wins listings.

Included in The Redigi Engine · no separate price · kit generated automatically per listing.


Agent Marketing Kit (included in Engine)

Your branded toolkit, ready to use. Included in your Engine subscription.

A library of templates and assets pre-aligned to your brand voice and visual identity. Saves outsourcing to graphic designers every time you need a polished asset, and keeps everything consistent across every touchpoint.

What's in it:

  • Vendor pitch templates - decks, one-pagers and visual assets ready to take into appraisal meetings
  • Listing presentation templates - branded for your patch, ready to drop in property details
  • Solds campaign templates - pre-designed layouts for celebrating recent sales on social
  • Testimonial post templates - drag-and-drop client praise into a branded layout
  • Team comms templates - internal updates, weekly summaries, market commentary posts
  • Brand assets - logos, colour palette, typography, photography style, all in one place

How it works:

  • Templates live in a shared workspace accessible from desktop or phone
  • Edit on the fly with property details, photos and your own copy
  • Output ready to post or print
  • Refreshed across the year as new formats become useful

Why it matters. Brand consistency makes you look bigger, more polished and more trustworthy. The vendor pitch becomes a "this person has their act together" experience before you've said a word.

Included in The Redigi Engine · no separate price · customised with you during onboarding.


Interactive Listings (per listing)

Done-for-you listing campaigns. Paid by the vendor through their VPA.

The hero product. When a vendor signs with you, Interactive Listings is what runs on the property - a full done-for-you campaign across multiple formats, with one fee covering all of it.

Format options:

  • Sneak Peek - pre-market exclusive on the office page. Trigger keyword in the comments, private property details delivered by DM. Scarcity, insider access, public commitment - three psychology triggers that compound. Meta's algorithm rewards the high engagement with organic reach on top of the paid spend.
  • Full Release - public launch when the listing hits your website and portals. The Full Release creative is used in Always Visible carousels and Google Business posts so the audience sees it without competing with the next Sneak Peek on the timeline.
  • VIP Access - early access for engaged audience members before general release.
  • Off-Market - for properties being sold quietly, no public listing.
  • Pre-Launch Reel - video content building anticipation between Sneak Peek and Full Release.
  • Sold celebration - results post when a listing sells, layering social proof on top of the Sneak Peek and Full Release that came before. Each sold post compounds the next vendor's confidence in the process.

What every listing fee includes:

  • Creative work and content production - graphics, post copy and ad visuals
  • Chat marketing setup and trigger keywords
  • Campaign management and optimisation
  • Ad spend across Facebook and Instagram
  • Sub-60-second response on every enquiry the listing brings in
  • The per-listing vendor reporting kit (your evidence pack)

Want a video reel for the listing? Reels are an optional add-on at $50/listing inc-GST. When you submit a listing through your dashboard and tick the Pre-Launch Reel option, the reel production fee is added to that listing’s VPA line. We then run the reel through the Pre-Launch Reel campaign for you between Sneak Peek and Full Release.

The flywheel. Each listing's engagement builds the audience for the next. Sneak Peeks generate visible buzz that other homeowners in your patch notice - and contact you about their own property. Every campaign compounds the next.

$350/listing inc-GST · paid by the vendor through their VPA, never from your subscription.


Seller Finder

The module most directly tied to more listings. Recommended for you personally.

In a market defined by listing scarcity, the agent who finds future sellers first wins. Seller Finder flips the usual model - instead of waiting for vendors to come to you via portals, cold calls or door-knocking, you reach them while they're still researching.

How it works:

  • Targeted ads run on Facebook and Instagram to homeowners showing intent signals
  • Helpful tools (price checks, home value estimates, appraisal requests) - the things homeowners search for when they're thinking about selling. Engaging with one is the intent signal.
  • You're notified the moment a lead comes in, with an easy register of every one in Redigi Tech for quick access on the road
  • Optional pair-up with Seller Warm-Up to nurture them automatically

The lead profile. Leads come in at every stage of intent. Some are 3 to 12 months out - just curious about their home value. Others are already appraisal-ready and looking to talk this week. Each lead arrives flagged with their intent level (based on what they engaged with and what they asked) so you and the team can triage follow-up - calling the appraisal-ready first, nurturing the curious, no-one falling through the cracks.

$1,500/mo inc-GST · ad spend included (no separate ad-spend bill).

Your protected territory

Your patch stays your patch

While you’re with Redigi on Seller Finder or Always Visible, we won’t bring on another real estate agent or agency operating in your patch.

Your patch is Swan Hill, plus Lake Boga, Nyah, Lake Charm and Woorinen.

Your market. Your leads. Your brand.

Recorded in your Statement of Works (Section 7 selections) and bound by Item J of Schedule 1 (Section 8). Triggered when at least one Qualifying Service (Seller Finder or Always Visible) is part of your subscription.

Your protected territory

Your patch stays your patch

While you’re with Redigi on Seller Finder or Always Visible, we won’t bring on another real estate agent or agency operating in your patch.

Your market. Your leads. Your brand.

This protection activates when at least one Qualifying Service (Seller Finder or Always Visible) is part of your subscription. Your patch is then recorded in your Statement of Works and bound by Item J of Schedule 1.


Always Visible

Sustained office-brand visibility on every current listing.

A constant flow of carousel ads running as dark ads in the feeds of your engaged community, promoting all of Ray White Swan Hill's current listings. As listings come on, change price, sell or come off market, the carousel updates automatically - so what people see in their feed always reflects what's actually live.

Where Interactive Listings is the high-energy moment-in-time campaign on the office page, Always Visible is the steady office-level presence: a baseline that keeps the office in front of the community whether or not a Sneak Peek is running this week.

How it works differently from a Full Release:

  • Runs as dark ads (not on the page timeline) - so they don't crowd the feed but they reach the audience
  • Promotes all current listings together, not one at a time
  • Continuously running, not tied to one listing's promotion
  • Driven by Meta's ad targeting plus your ecosystem

What it builds:

  • Constant office visibility in your community
  • Website traffic - every visitor joins the retargeting pool, warming the audience for the next Sneak Peek
  • A baseline of listing presence that supports each new vendor pitch
  • Page follower growth and community reach over time

The strategic pair. When run alongside Seller Finder, the two amplify each other - Always Visible builds the office ecosystem that Seller Finder activates. They qualify for the bundle: 10% off both.

$1,500/mo inc-GST · ad spend included (no separate ad-spend bill). Bundled with Seller Finder for 10% off both when ticked together.


Trust Builder (optional)

Co-created brand content across the year. Builds your reputation in the territory.

Trust is the single biggest factor in a vendor's choice of agent. But trust takes time to build. Trust Builder accelerates it by consistently showing the community what you've achieved (solds, testimonials) and who you are (values, personality, expertise).

Content types:

  • Solds campaigns - recent sales summaries showing what you've delivered for past vendors
  • Testimonial videos from past clients
  • Templated brand content scheduled and drip-fed across months
  • Custom video content for agents confident on camera - market commentary, personality pieces, community involvement stories

Where it runs. On the office page, featuring you and the team. The whole-of-office reach builds familiarity across the territory rather than tying every piece of brand content to a single agent.

The compounding effect. Combined with Seller Finder, this is the one-two punch: Seller Finder finds the curious homeowners, Trust Builder makes sure they already know and trust you before they're ever ready to appoint anyone.

$1,500/mo inc-GST · ad spend included (no separate ad-spend bill).


Seller Warm-Up (optional)

Layers onto Seller Finder. Turns curious homeowners into appraisal-ready sellers.

Seller Finder captures the lead. Seller Warm-Up is the completion piece - the automated email and chat sequences that warm leads over weeks or months, building trust and positioning you as the expert in their patch.

What's in it:

  • Automated email nurture sequences - paced to the lead's signals, never spammy
  • Chat-based follow-up flows - via DM where the conversation already started
  • Market content delivery - suburb updates, price trend summaries, helpful info that lands at the right moments
  • Lead scoring - readiness signals in the background so you know when someone's warming up

The full pipeline.

  1. Seller Finder captures a homeowner curious about their property value
  2. Seller Warm-Up nurtures them with market content and value updates over weeks or months
  3. Their state moves from "just looking" to "thinking about it" to "ready to talk"
  4. You receive a warm lead who

Office Showcase (optional)

Extra content on the office page. Balances out what Cameron’s listings are already producing.

With Cameron’s Full Releases already flowing onto the Ray White Swan Hill office page (included in your per-listing fee), Office Showcase adds extra posts on top so the office page reflects everything else the team and the territory does, not just Cameron’s residential sales.

What it covers:

  • Other agents’ listings - so each agent in the office gets a run on the page when their listings come on, not just Cameron
  • Commercial listings - retail, office and industrial properties get their own moment, with their own buyer audience
  • For Lease and rentals - regular posts that reach the renter community in your patch. The format we use for rental enquiries can be tuned to free the property management team from routine inspection-time phone calls if useful
  • Recent Solds spotlight - a weekly post celebrating a recent sale, designed to capture interest from the office’s wider audience and feed it into your seller pipeline

How it sits with the rest of the stack:

  • Doesn’t compete with Interactive Listings on the office page - Office Showcase posts use a different approach so they never overlap with the per-listing campaigns
  • Layers on top of Always Visible - Always Visible runs as dark ads in the feed but not on the timeline; Office Showcase is the timeline content for visitors to the page
  • Complements Trust Builder - Trust Builder is brand-narrative content; Office Showcase is listing-rhythm content

When it’s worth considering. Office Showcase is optional, only worth taking on if the office would prefer this kind of listing-rhythm content handled externally rather than producing it in-house. Either way, we’d encourage the office to keep doing its own “on the ground” social content - team moments, community involvement, the values that make Ray White Swan Hill distinctive. Office Showcase covers the listing-rhythm layer; your authentic content covers everything else.

Why it can matter. An active office page that genuinely serves the whole community - buyers, renters, sellers, commercial - earns trust and visibility for everyone in the office, not just Cameron. The weekly Sold post alone can deliver appraisal-ready seller leads month after month.

$1,500/mo inc-GST · ad spend included.

Section 6

Who we are & what happens next

Who's behind the work, and what the first fortnight after signing looks like.


Founding clients

You're one of a small group of offices invited as founding clients during the transition from Cyber Audience to Redigi - chosen because you sit at the type of practice Redigi is built for: agents serious about their own brand, offices with multiple agents to support, territories where community standing matters.

Founding-client feedback is what shaped this offer. The reporting outcomes, the bundle structure, the locked rate - those came out of conversations where founders pushed back and asked sharper questions.


The team behind it

A small team. Product engineering, real estate marketing experience, chat strategy going back to 2017. Your day-to-day relationship is direct - through named people who know your office and your work.

Same hands. The team that built Cyber Audience is the team building Redigi. The work is continuous.


What you commit to · what we commit to

You commit to We commit to
The recurring subscription, by direct debit Founding rate locked while your subscription continues uninterrupted
Working through onboarding in the first two weeks A named account lead, direct contact through onboarding and beyond
Trusting us to run the work end-to-end Lead ownership - every name captured, every DM, every person who engages is yours forever. Conversations you can carry on regardless of what the portals are doing or which agency you're working with.

Timeline after acceptance

Day 0
You accept
Tick your modules and starting credit pack, complete the form, click Accept. Your GoCardless direct debit mandate gets set up (by you, or forwarded to your accounts contact) and your Xero invoice flows through automatically.
Days 1-14
Onboarding sprint
Page setup, advertising configuration, first content session if Trust Builder is part of your stack.
Day 14
You go live
Pamela walks Tori (and any other team member raising listings) through the Sneak Peek request flow, so the office has a clean operational path. Around now you’ll receive a Xero invoice for your first credit pack so you’re ready to run. If a listing’s already lined up, we work backward from its launch date.
Day 30
First reporting cycle
Dashboard tour plus the first vendor reporting kit format walk-through.

Proposal valid for 30 days. Pamela will be in touch to talk through any questions in that window.

Section 7

Build your subscription

Tick what you'd like in. The total updates live.

Running total $397.60/mo inc-GST
$497 $397.60/mo
inc-GST
+$1,500/mo
inc-GST · ad spend incl.
+$1,500/mo
inc-GST · ad spend incl.
+$1,500/mo
inc-GST · ad spend incl.
+$1,500/mo
inc-GST · ad spend incl.
+$297/mo
inc-GST
+$1,400
inc-GST
Configure your credit pack

Pick your starting pack

In place before your first Interactive Listings campaign runs. Bigger packs lock in better saving, and credits stay valid for 12 months from purchase while your subscription is active. Same GoCardless mandate as your subscription · Xero invoice arrives when you're ready to launch.

$350 per listing. The office buys the pack, then reconciles with each vendor through their standard VPA. Bigger packs unlock bulk savings; quarterly billing means paying three months upfront (qty locks to x3) and earns a further 3% off.

+$1,400 inc-GST · ad spend incl. · one-off · 4 credits
Your monthly subscription
$397.60/mo inc-GST
Modules with ad spend roll the spend into their monthly price. No separate ad bill.
The per-listing layer runs separately from your subscription. Each listing campaign is $350, paid by the vendor through their VPA. Your office pre-buys those credits via the pack above, billed on its own schedule.

How payment works

  • Direct debit, monthly, on the same day each month
  • Founding rate locked for as long as your subscription continues uninterrupted
  • Founding clients are month-to-month - no minimum initial period (new clients post-founding cohort: 3-month minimum)
  • Per-listing fees sit on the vendor's VPA invoice alongside their other items, recovered through the standard process you already run

Optional: the Client Wallet

A top-up account for adding extra ad spend on top of what's already included. Use it when a vendor wants more reach on a particular listing, when you want to push a module harder, or when results call for a boost.

The ad spend included in each module is calculated for what works in your market - we're confident it's what you need. The Wallet is just there if you ever want to lean into something further.

Optional. Off by default. On if you'd like one configured.


Happy with your selections?

Have a read of the Service Agreement first, or skip straight to acceptance if you've already read it.

Section 8

Service agreement

The standing terms that govern every Redigi engagement. The acceptance step is in Section 9.

Signed Service Agreement

Client:

Signed by:

Date and time:

Direct debit setup:

Acceptance summary

This document is the signed Service Agreement, comprising: this Acceptance summary, the Parties block (below), the full Services Agreement, the populated Schedule 1 cover variables, and the Statement of Works (Annexure A). The acceptance click on the live proposal page is the binding signature.

Your agreement with Redigi at a glance. Please read the full Services Agreement in the next tab.

How it works

You bring the listings, your local market and your brand. We bring the technology, the craft and the campaign systems. Each piece of work gets its own Statement of Works (SOW), so you know what you're paying for. You can change services as you go. Nothing is locked in beyond what's in your current SOW.

What we need from you

  • Rights to your assets. Every photo, video, floorplan, logo and piece of copy: you must own it or have permission to use it. If you're unsure, ask us before we use it.
  • A primary contact. Someone authorised to handle approvals and decisions on the overall agreement. Individual agents in your office can still submit their own listing requests through the normal workflow.
  • Prompt responses. You have 5 business days to approve deliverables. Silence after that means approved. Delays on your end may push timelines out or trigger extra fees.
  • Lawful use of leads. Contacts we capture for you become your data. Store them securely, follow privacy law, and publish a privacy policy and terms of service.
  • Dedicated tracking pixels. We exclusively manage your pixels so the data stays clean.
  • Payment. Monthly subscriptions are charged automatically each month through Stripe (GoCardless recommended as the simplest option). Per-listing activations run on prepaid credit packs you buy when you need them. Failed or overdue payments accrue interest.
  • No poaching. Please don't hire our staff or contractors directly for 6 months after we finish working together.
  • No recording our training. Notes are fine; recordings need our written approval.

What's yours

The leads we capture together. The conversations in your DMs, inbox and CRM. Every post, follower and piece of content on your own social channels. And the IP in custom work we make for you, per your SOW. Where our underlying methodology or templates sit inside that work, you keep the right to use the deliverables for your own business. You just can't on-sell them.

What's ours

Our methodology, our templates, our code and our training products.

What we may do

We may reference your name and visible parts of our work in our own marketing (case studies, portfolio examples, that sort of thing). If you'd prefer we didn't, just tell us.

Your protected territory

While you're with us, we won't bring on another real estate agent or agency operating in your patch. Your specific patch is set out in your Statement of Works.

What we can't promise

Specific outcomes such as search rankings, lead volumes, ROI or engagement levels. These depend on market conditions, competitors, platform changes and the offering itself.

If we ever part ways

Either of us can end the agreement with 30 days' notice. If you've signed a fixed-term campaign, you pay out the rest of that term. If something ever isn't working between us, the first step is always a conversation - and if more is needed, the agreement provides a structured mediation path. The aim is to find a way forward together.

Comfortable with the agreement?

Move on to acceptance whenever you're ready. You can come back to this section any time.

Next · Accept the proposal →
Section 9

Accept the proposal

Your selected services
Edit in Section 7 ↑

A live snapshot of what you've ticked in Section 7. On acceptance this becomes the Statement of Works (Annexure A) attached to your agreement.

Tick your modules in Section 7 above and your selections will appear here.
Your details
The legal trading entity that will sign the agreement.
Who's our main person for the agreement and the working relationship.
Add multiple addresses separated by commas if you'd like to copy more people.
Who we'll deal with on invoices, payments, and direct debit.
If your company needs two directors to sign, select "Both" - the agreement's counterparts clause (23.10) treats one click that names both directors as the equivalent of both signing, so you don't both need to be at the keyboard. Whoever clicks Accept warrants they have authority to bind the company.
Pre-signed for Redigi: Pamela Crawford for Redigi Pty Ltd (ACN 683 525 859) · 3 May 2026.
Accept
By accepting below, you confirm your commitment to proceed under the terms of the Service Agreement set out in Section 8 above. To activate, your direct debit mandate must be set up via GoCardless (you can do this yourself or forward to your accounts contact). Until the mandate is active, no charges occur and no services commence. Onboarding begins once the mandate is set up; subscription billing starts when you go live (typically Day 14, notified by email).
Fill in all your details above and tick the box to enable these buttons.
Re-read the Service Agreement ↑

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Copy the text below and send it from your email, or click "Open in my email" to launch your mail client with everything pre-filled.

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Action needed - set up Redigi direct debit for Ray White Swan Hill
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